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WooCommerce Payment Gateway Based Discounts
WordPress Plugin

WooCommerce Payment Gateway Based Discounts

by magnigenie

Boost sales and guide customer choices by offering attractive discounts for specific payment methods. This plugin allows you to easily add percentage or fixed-price discounts and fees based on the payment gateway selected at checkout. It's a powerful tool for optimizing your payment strategy and increasing customer loyalty.

Updated: Version: Latest Downloads: 1,000+
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WordPress 3.0 - 4.5.2

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WooCommerce Payment Gateway Based Discounts — is a powerful and flexible tool designed for e-commerce store owners who want to incentivize or manage costs associated with different payment methods. This plugin seamlessly integrates with your WooCommerce setup, allowing you to apply custom discounts or add extra fees depending on the payment gateway a customer chooses during checkout. Whether you want to encourage the use of a low-cost payment option like a bank transfer or cover the high transaction fees of credit cards, this plugin provides the perfect solution. The configuration is incredibly intuitive. From the WordPress dashboard, you can select any active payment gateway and assign either a fixed amount or a percentage-based discount or fee. These adjustments are automatically calculated and clearly displayed on the cart and checkout pages, ensuring complete transparency for your customers. This level of control helps you optimize your profit margins and enhance the customer's shopping experience by offering valuable incentives.

Why is this important?

In a competitive e-commerce landscape, every detail matters. High transaction fees from payment gateways like PayPal or Stripe can eat into your profits, sometimes as much as 2.9% + $0.30 per sale. For a store with $10,000 in monthly revenue, that's nearly $300 lost to fees. This plugin allows you to gently guide customers towards more cost-effective payment methods (like direct bank transfers) by offering a small discount. This not only saves you money but also makes the customer feel like they're getting a smart deal. Conversely, you can offset high fees by adding a small surcharge, ensuring your margins remain healthy. This strategic approach to payments can directly increase your net profit without raising product prices.

Features

  • Fixed and Percentage Discounts: Apply either a flat rate or a percentage discount to the cart total.
  • Fixed and Percentage Fees: Add a fixed or percentage-based surcharge to cover transaction costs.
  • Supports All Payment Gateways: Works with any payment method enabled in your WooCommerce store.
  • User Role-Based Rules: Offer specific discounts or fees to different user roles (e.g., wholesale customers).
  • Minimum/Maximum Cart Total: Set conditions for when the discount or fee should apply based on the cart subtotal.
  • Customizable Labels: Change the text for the discount/fee line item displayed on the cart and checkout pages.
  • Tax Calculation Options: Choose whether the fee or discount should be taxable or non-taxable.
  • Easy-to-Use Interface: A simple and intuitive settings panel integrated directly into WooCommerce.
  • Exclude Shipping Costs: Option to calculate the discount or fee based only on the product subtotal, excluding shipping.
  • Multi-Currency Support: Compatible with popular multi-currency plugins for international stores.

Benefit Breakdown by Payment Method

Payment Gateway Your Cost (Avg.) Action with Plugin Your Savings / Recovery Customer Incentive
Direct Bank Transfer $0.00 Offer 2% Discount - Saves 2% on their order
Stripe (Credit Card) 2.9% + $0.30 Add 1.5% Fee Recovers over 50% of the fee Transparent cost sharing
PayPal 3.49% + $0.49 Add $1.00 Fixed Fee Recovers fee on smaller orders -
Check Payments $0.00 Offer $2.00 Discount - Saves $2.00 on their order

How to install the plugin?

  1. Download the plugin archive using the button above.
  2. Navigate to Plugins > Add New in your WordPress dashboard.
  3. Click "Upload Plugin" at the top and select the downloaded ZIP file.
  4. Install, activate the plugin, and follow the quick setup wizard instructions.

FAQ

Can I apply a discount for one payment method and a fee for another at the same time?

Yes, absolutely. The plugin allows you to configure unique rules for each payment gateway independently. You can set up a 2% discount for customers who choose 'Direct Bank Transfer' and simultaneously add a $1.50 fee for those who select 'Credit Card (Stripe)' to cover processing costs.

Will this plugin slow down my website's checkout process?

No. The plugin is lightweight and built with performance in mind. The calculations are performed server-side and are highly optimized to ensure they have no noticeable impact on the speed and user experience of your cart or checkout pages.

Is it possible to offer a discount only to wholesale customers who pay by check?

Yes, the plugin supports user role-based conditions. You can create a rule that applies a specific discount or fee only to users with the 'Wholesale Customer' role when they select 'Check payments' as their payment method. This is perfect for B2B stores.

How are the discounts or fees displayed to the customer?

The discount or fee is added as a separate line item in the cart and checkout totals, right before the grand total. You can customize the label for this line item (e.g., "Bank Transfer Discount" or "Card Processing Fee") to ensure it is clear and transparent for your customers.